SBI and Yoshimoto to Establish Joint Venture Aiming for New Funding Methods in Digital Securities

Key Points of This Article

• SBI and Yoshimoto Kogyo HD reach basic agreement to establish a joint venture
• Aiming to create funding methods utilizing digital securities
• Utilizing a content fund of approximately 100 billion yen

Joint Venture Established for Overseas Expansion of Yoshimoto IP

On the 14th, SBI Holdings announced that it has reached a basic agreement with Yoshimoto Kogyo Holdings (Yoshimoto Kogyo HD) to engage in a strategic business partnership in the entertainment sector. The two companies will establish a joint venture to promote the development and overseas expansion of entertainment IP (intellectual property) originating from Japan.

The SBI Group is advancing the construction of a "Neo Media Ecosystem" that integrates finance with IT and media. Yoshimoto Kogyo HD manages around 6,000 talents and athletes and is engaged in the creation and global expansion of IP and content.

Creating Funding Methods Utilizing Security Tokens

The joint venture will advance the planning, development, and investment of original IP targeting the global market. It will leverage the SBI Group's expertise in security token (ST) infrastructure and on-chain finance to work on the "creation of new funding methods" in the IP and content domain.

STs are securities that digitize rights such as stocks and corporate bonds on the blockchain, also referred to as digital securities. They allow for the on-chain recording of rights transfers and are said to be suitable for smaller sales compared to traditional securities. The announcement is at the stage of a basic agreement, and specific schemes or timelines using STs have not been disclosed.

Utilizing a Fund of Approximately 100 Billion Yen

Both companies will also advance the utilization of the "SBI Neo Content Fund," which the SBI Group is forming with a scale of approximately 100 billion yen. This fund will target investments in video works, performances and events, sports, and digital content, with Yoshimoto Kogyo HD also participating as an investor. Depending on the project, they will collaborate with third-party content holders to plan and develop IP that can be deployed domestically and internationally.

In overseas expansion, they will leverage the SBI Group's global network, including Asia and the Middle East, to engage in a comprehensive approach from planning and development to overseas distribution, events, and merchandise. They also aim to develop overseas content that utilizes local culture and tourism resources, contributing to regional revitalization.

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